Sarina Da Costa Gomez is the first executive creative director at Particle 6 and is tasked with driving AI and hybrid workflows at Particle 6 and enabling partners to move faster, reduce pre-production timelines, and create brand and campaign work at scale.

Da Costa Gomez worked at WPP for seven years, and joins from T&P & Halpern, where she was creative director.

Prior to that, she was associate design director at WPP’s Landor & Fitch. She has shaped work for brands including ME+EM, Google, Hawkstone, Jack Daniel’s & El Jimador, Sculpted by Aimee, E45, Havaianas and Kiehl’s.