Sarah Woollen is Head of Operations at EngineLab. She works closely with customers to translate what they actually need into how the team delivers, and she leads the build-out of EngineLab's next generation of services. She's been instrumental in building EngineLab's relationship with AWS.

Before EngineLab, Sarah held senior commercial roles at Maker Studios and The Walt Disney Company. She was one of Maker's first 10 employees in the UK, helping to scale the first global creator agency. Maker turned YouTube creators into global media brands years before "creator economy" was a phrase, and it was later acquired by Disney. There, Sarah led commercial and production for global brand campaigns across the UK, EMEA, LATAM and ANZ, working with brands including Coca-Cola, Lenovo and Disney.

Earlier in her career, she was part of the content and production team at BBC Worldwide