Morag McIntosh
Morag McIntosh is a media technologist and an AI for live production front runner. A globally recognised subject matter expert in production control technology, she is one of the people who led the industry’s shift from manual to software-defined production, previously working for a range of international broadcasters and for 7 years leading the BBC’s global studio and gallery automation estate, responsible for 200+ hours of live output every day.
Morag is now Head of AI at QTV, where she heads the company’s implementation of AI into production, bridging business and broadcast processes and workflows, and channelling the organisation’s deep domain expertise into AI solutions that work for the people who make live television.
Morag is also a co-author of SOM, the Story Object Model, the open standard being built by an industry consortium to carry story context across the whole production pipeline and give agentic AI a reliable data foundation.
Morag began her TV career as a trainee vision mixer at BBC Scotland, and behind all of her work sits the editorial judgement, creative thinking, live experience and depth of workflow understanding that come with 25 years in the chair, directing and vision mixing some of the most significant and recogniseable broadcasts of our times.